MARIE LEDERER
O'Rourke Communications

Creative:
Utilizing Marie's warm personality, Mason wanted to show her really interacting with the public and enjoying her position as a leader of the community.

Production:
Using the warm sunrise as a metaphor for marie's new dawn as a candidate, the MEGA MACE crew set out to allow this woman's character to shine through on camera.

Post and FX:
The spot was edited and the graphics were created in Final Cut Pro.